Build smarter. Ship faster. Prove impact.
We help fintechs, credit unions, and community banks design and launch products that grow member financial health and measurable ROI.
What we do
We are a hands on product and innovation lab. We validate market fit, build member engagement, and show the numbers that matter. From first pilot to scaled rollout.
Win with credit unions and community banks.
- •Go to market playbooks and partner packaging
- •Pilot design and success metrics
- •Product strategy and roadmaps
Launch engagement that grows deposits and CLV.
- •Bill pay activation and direct deposit growth
- •Member journeys powered by data
- •Vendor evaluation and integration support
Clear diligence on fintech traction and risk.
- •Market and product reviews
- •Data room and KPI checks
- •Founder and roadmap assessment
Who we help
Early and growth stage fintechs, and institutions that want measurable impact for members.
How we work
We map goals, constraints, data sources, and success metrics.
We define member journey, integration path, and a scorecard that shows deposit growth, bill engagement, and CAC impact.
We stand up the pilot with your team or your vendor. We keep scope tight and measurable.
We publish the scorecard and expand to new segments.
Our Deep Expertise
Years of hands-on experience in banking security, compliance, payments, and strategic partnerships that drive measurable results.
Deep knowledge of banking regulations, PCI DSS, SOC 2, and financial data protection standards.
Extensive experience in payment processing, digital banking, and financial technology solutions.
Proven strategies for increasing member engagement, retention, and lifetime value in financial services.
Building and managing partnerships between fintechs, credit unions, and community banks.
Proof and past wins
FinovateSpring Social Scholarship winner for Kaian
Finalist in JFF and BNY economic mobility challenge
Millions of underserved customers served through brands like Walmart, Uber, Apple and others
Services and packages
Two weeks. Discovery, scorecard, and pilot plan. Fixed fee.
Six to eight weeks. Journey design, integration plan, and launch support. Flat monthly fee plus success bonus tied to target metrics.
Quarterly engagement. Product leadership, vendor alignment, and KPI reporting.
Two week sprint. Product market fit review, KPI analysis, and risk summary.
About and leadership
Salix Strategy is led by the founder of Kaian and a former head of banking product. Work has reached millions across leading brands. Focus areas include bill management, direct deposit growth, and data driven member engagement.
Product Leadership
Former heads of product at major fintech companies with proven track records in user-centric design and feature development
Business Development
Strategic partnership experts who have built and scaled revenue-generating relationships across the financial services ecosystem
Compliance & Security
Deep expertise in banking regulations, data privacy, and security frameworks essential for financial services
Customer Engagement
Specialists in user engagement, retention strategies, and data-driven approaches to customer lifecycle management
Let us map your next win
Share a few details and we will follow up within one business day